CAA Signs Scalable, Creator Economy-Focused Media Company Of Kaya Yurieff & Jasmine Enberg
Written by: By Matt Grobar
EXCLUSIVE: CAA has signed Scalable, a newly launched, female-led media company dedicated to covering one of the fastest-growing sectors in media and technology: the creator economy.
The agency will work with Scalable across opportunities in media, partnerships, live events, and brand extensions as they continue to expand their footprint.
Scalable is founded by longtime collaborators Kaya Yurieff and Jasmine Enberg, who have chronicled the creator economy, social media, and the broader tech landscape for more than a decade, earning a reputation for their rigorous reporting, data-driven analysis, and deep relationships across the industry.